Do you know some popular brands like Facebook.com used to be called TheFacebook.com and Google.com used to be called Google.Stanford.Edu? They reinvented themselves and changed their domain names. TheFacebook.com became Facebook.com and Google.Stanford.Edu became Google.com. Now you will realise the importance of a good domain name. A perfect domain name is always essential to start a perfect blog.
Following are some key points you need to remember while choosing a good domain name
1- Easy to type
Use a very easy name which everyone can type easily like Facebook.com, Yahoo.com, Google.com etc. Avoid using complicated slung in a domain name.
2- Keep it short
Keep your domain name as short as you can. Normally short names are easy to remember and type. It becomes words of mouth. For an example, PayTM.com, it is easy to remember and type but if it would be PayThroughMobile.com then? It is long and not easy to remember and type.
3- Use the brand and area name
Try to get a domain name with your brand name like Bata.com, Bata is a shoemaking company and also sells shoes by the same name. If you are targeting any particular city or country you can choose a domain name mixed with your targeted area name.
4- Catchy and easy to pronounce
Your domain name must be catchy and easy to pronounce. For an example, RetailMeNot.com, it was not a catchy and easy name although with the time it became a popular coupons and deals website. At the same time, Coupons.com is a catchy and easy domain name.
5- Avoid numbers and hyphen
You must avoid numbers and hyphen while choosing a domain name for your blog. Either people misspell your domain name or forget it. For an example, if my blog URL would be pawan-purohit.com or pawanpurohit1111.com so think that who will remember this? and who will type correct domain name every time, except me? The answer is no one.
6- Choose an appropriate domain extension
While choosing a domain name extension you must be choosy. There are many domain extensions available but who are memorable extensions? .COM, .Net, .ORG are most popular extensions where .COM covers half of the market shares.
It is no easy to get a short and desired domain name with .COM extension. But you must be biased for .COM.
For an example: I never type Google.co.in (Google India), I am habitual to type Google.com every time. I don’t type Yahoo.in, I type Yahoo.com
By above examples, I only wanted to let you know that .COM is a memorable domain extension and mostly used.
If your business or blog focuses on any particular country so you can go with your country extension like .co.in, .co.uk etc
Similarly, you can go with other domain extensions although recall value of those extensions would be less.
7- Use keyword in a domain name
Although, using a keyword in a domain name is no more a ranking factor in Google but it still works. It will give you an indirect benefit.
We can easily remember those domain names which are using any particular keyword which indicates any particular industry and any particular subject like SEObook.com, WPBeginner.com, NicheHacks.com, Hotels.com, PizzaHut.com etc.
A keyword in a domain of your area of work generates recall value for your brand.
Above are few tips to choose a good domain name. These are the best practices to choose a perfect domain name.
Bonus Tip ⇒ If you are still not able to get an idea about your blog domain name so you can take help of some domain suggestions tools. like LeanDomainSearch, only enter your desired keyword and it will show multiple suggestions.